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We are looking to hire a Assistant Brand Manager based in Mumbai HO
Here is how your day at Unilever would look like:
Crafting the right marketing mix for each market (including pricing, positioning, product & packaging)
Lead the Cross-Functional Project Team for delivery of project. (including R&D, SC, Finance, CMI)
Brief and create communication for delivery along with the innovation in each market (working in conjunction with CMI & Creative Agencies)
Lead 360 degree asset creation (TV, Print, POSM & Digital)
Defining and implementing Performance Marketing tactics and strategies
Producing meaningful marketing KPI dashboards and delivering regular cross channel performance reports with actionable insight.
Using available data sources to deep dive and troubleshoot campaign (and overall) performance issues and propose methodical optimisation tests, both on-site and campaign based
Find the right opportunities from local/global offerings to launch in India, first through E Com and then across premium MT.
Activate through digital only comms/ influencer marketing model relevant to size, aspiration.
Deliver omnichannel marketing to ensure offline & online actions on this portfolio are seamless. In this we expect the incumbent to be proficient in understanding and use of PRM and data.
Key Skills & Requirement:
Master’s degree within Marketing or Business Administration.
Excellent written and verbal communication skills in English
3-7 years of experience in marketing or marketing services
Working with digital marketing teams- media planning skills will be an added advantage
Data analysis techniques and advanced Excel
Microsoft Word and PowerPoint for producing reports and presentations
Join us and create
A better business. A better world. A better you .
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