Elearnmarkets.com is India’s premier financial education platform, established with the vision of taking online financial education to a new level, both in India and abroad. Guided by our mission of spreading financial literacy, we are building a revolutionary platform with new education methodologies and technologies to make financial education convenient, effective, and accessible to all.
Job Description
Craft strategies for the entire marketing function.
Understand the consumer behavior, identify user segments & execute relevant marketing campaigns.
Set up the processes to ensure consistency in communication across all marketing efforts.
Prepare the budget for the marketing campaigns.
Track and improve continuously the performance against goals/objectives.
Monitor competition in terms of customers. acquisition, retention and monetization practices, pricing changes, new products and features.
Identify opportunities to reach new segments and expand market share.
Mentor and train the team – on best marketing practices & latest innovations.
Requirements
Work experience as Head of Marketing preferably within the finance industry.
Experience running successful marketing campaigns.
Leadership skills with the ability to set and prioritize goals.
Analytical mind and experience of 8-10+ years.
MBA in Marketing or relevant field Tier 1 B-school.
Benefits
As per Industry Standards
Job Information
Industry
Marketing
City
Kolkata
State/Province
West Bengal
Country
India
Zip/Postal Code
700091