Promoting channel content on various social media platforms for better reach and visibility.
Plan and execute special engagement activities like quiz, lives etc on digital platforms for viewer engagement and retention.
Keep a tab on various comments/viewers emotions on different digital platforms and respond to them as appropriate. In case of alarming comments, work with the concerned department to get the issue resolved.
Check various digital platforms for data piracy of our exclusive content.
Identify digital partnership opportunities that can help reach target audiences and drive awareness of our content.
Identify digital trends and gather cultural insights through research and monitoring that can inform planning and strategy.
Identify and work with various agencies for delivering best digital creatives and content creation.
Providing actionable strategies for better viewer engagement and retention on various digital platforms
Ability to work collaboratively with various internal as well as external teams
Graduate or post graduate with at least 4-5 years of post-qualification experience
Certificate in Digital Marketing will be preferred
KNOWLEDGE AND SKILLS
High personal impact and exceptional written and oral communication skills
Strong analytical, planning, and multi-tasking skills, as well as a keen marketing sense to maximize resonance with target audiences
Innovative and well-informed of promotions and digital marketing trends PERSONAL ATTRIBUTES
High energy with ability to enthuse others Strong Interpersonal skills; A collaborative mindset and an assertive personality
Passion for television
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.
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