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JOB DESCRIPTION
KEY RESPONSIBILITIES
Analyze on-air and in-development shows and combine data, consumer speak and creative to sharply identify and articulate the problem statement
To work pre-launch under Development along with Editors (who are dealing w Producer/ Writer/ Director) on pitch, story, script, and insights of shows
To work with closely with Editorial and creative teams character development/ journey and reviewing conflict/ inflexion points
To be deeply involved in episodic story feedback for ~8-12 weeks pre-launch
To be continuously involved in the show post launch and intervene as and when required
To research templates around story character and inflexion points as needed
To project manage show launch timelines and red-flag interventions, as needed
PERFORMANCE MEASURES
Show launch TVR & TSV for the first 6-8 weeks
Performance on shows that they work on – TVR, TSV of shows
Number of break-through characters created
Adherence to development & launch milestones
QUALIFICATION
Graduate/ P.G. in any stream. Preferably Mass Media
Consulting/Marketing background preferred – a read of data/strategy or consumer
KNOWLEDGE AND SKILLS
Strong problem-solving skills
Good communication: can articulate, take others along in their vision
Avid content consumer across platforms- books, OTT, TV, Films
Ability to multitask
Expertise and experience in content creation and/or writing; Social and political awareness – understands India deeply, soulfully; Creative imagination: ability to bring a concept alive in script/ telling
PERSONAL ATTRIBUTES
High commitment to excellence: deep ambition to bring riveting stories, tracks, characters to life
Learning mindset – applying, morphing, re-applying tools & concepts
Dependable: Ability to marshal support & garner trust by Editors, Production Houses & external content creators
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.
