5 – 8 Years
Digital Marketing – SEM
BA, BBA/BMS, BCA, BCom, BCS, BE-Comp/IT, BEd, BE-Other, BIS, BIT, BSc-Comp/IT, BSc-Other, BTech-Comp/IT, BTech-Other, CA, CS
Stream of Study:
IT Software – Application Programming / Maintenance
Job Post Date:
Wednesday, November 03, 2021
Our client was founded by industry veterans to provide best-in-class services using proven scalable methodologies derived from years of experience in the digital ad space.
Our client, an ISO 9001:2008 certified company provides your business with the resources and knowledge to scale online advertising operations and increase ROI – they provide the brawn for your in-house brains
Our client is a full service company that provides expertise in all areas of digital advertising. They have extensive, real-world experience integrating outsourced operations with agencies and publishers internal workflows and systems. Their clients are global, they operate round the clock and have offices located around the world. Their mantra is simple – they are faster, better and cost effective.
5 plus years of industry experience in PPC, Search Engine Marketing and other platforms of digital marketing.
Should be able to manage all paid search campaigns on Google, Yahoo and Bing – to maximize ROI, drive traffic, and customers.
Track, report, and analyse PPC initiatives and campaigns
Plan, develop and implement Search strategies for clients.
Prepare and present reports regularly based on client`s requirement.
Complete keyword research, writing ad copies and setting up search campaigns across platforms.
Handling, monitoring campaigns across platforms and suggesting optimisation changes to improve KPIs/ROI.
Analytical capabilities to understand data and provide meaningful insights
Should have handled multimillion dollar clients individually and as a team.
Should be able to lead a larger team and train them according to their skills. Provide valuable feedback on their growth and a development plan for their career.
Attend all project/client on boarding calls and able to handle the calls individually.
Quality check the work done by the team and provide feedback to improve the efficiency.
Conduct training on a regular basis to keep the team up to date on the domain.
Recommend appropriate audience segments based on client’s target
Recommend appropriate channel tactics, platforms, and partners
Understands Goals and Objectives of Brand and build strategies
Understands Digital Transformation and Audience management
Understanding of the concepts of reach, frequency, ROI and latency
Experience working with 3rd party Media vendors
Understands Marketing funnel and strategize campaigns as per goal
Solid understanding of ad serving and verification tools, and other tools.
Works as a member of the team and cross functional teams
Ability to lead/own internal & vendor meetings and communication.
Have an aptitude for basic mathematical concepts
Possess excellent verbal and written communication skills
Ability to prioritize tasks and meet all deadlines while producing quality.
Ability to aggregate and communicate data to support recommendations
Ability to follow through on assigned tasks with minimal supervision
Passion and curiosity for media, brands & digital activation
Experience: 5 + Years
Education: A bachelor degree in any stream
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