In today’s world of limited attention spans, the only way to get someone’s attention is by making your message relevant, timely, and, most importantly, visually appealing. Every business is trying to get our attention and this problem gets harder each day as we split our time between more apps.
For over 30 years, businesses have used desktop software like Adobe Photoshop, Illustrator, and After Effects to make visually appealing creative content. Such software is extremely powerful but so complex that only professional designers with years of training can use it. And even they take hours to make a single creative.
Businesses are now using banners and videos at every customer touchpoint, beyond the obvious use in ads. Open your 5 favorite apps and see how many creatives they use in them to get a sense of the scale of creative content that teams have to make. Multiple products, multiple offers, multiple languages, multiple platforms, all make content creation a massive challenge for businesses that Photoshop and other pre-Internet era software were just not designed to solve.
Rocketium is building what today’s fast-moving, high-growth businesses need – rapid creation, massive scale, collaboration, integrations, APIs, and more. Rather than focusing on Adobe or competitors, we focus on our customers – some of your favourite apps. We help them grow by using visual content to run more relevant campaigns faster with a 50x lower design effort. Our product combines Photoshop integration, powerful web-based creation, collaboration, integration with ad and push platforms, analytics, and multiple AI-powered features.
Rocketium has always been bought by customers. Customers ranging from early-stage startups to Fortune 50 behemoths felt the pain of waiting weeks to get creatives for their marketing campaigns and sought us out to solve this problem. We learned a lot from our customers and went from being a video creation API to an all-in-one workspace for creative ops.
We also learned a lot about the companies with the most acute need for Rocketium. Armed with this knowledge and plenty of success stories, we built an inside sales team to complement our growth from inbound channels. This team has been able to spread the word about our capabilities to leading marketing and design teams from around the world and we are now looking to scale our sales efforts.
As the Head of Marketing, you will be responsible for leading a 5 member team, and create, nurture, capture demand, and owning the pipeline. This strategic role requires an individual with strong leadership skills who can work cross-functionally and determine how to best reach the target audience and drive growth.
Rocketium has crossed the 0 to 1 chasm that kills most startups. We are now looking for you to help us go from 1 to 10 and beyond.
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Job Type: Full-time