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Lead the product marketing engine in a fast growing fintech.
Opportunity to be a leader in a fast growing startup
About Our Client
Opportunity to be a leader in a fast growing startup
About Our Client
Our client is one of the fastest growing fintech organizations in India, backed by marquee investors.
Job Description
Drive retention funnel and grow the adoption of EWA category for acquired customers
Plan online and offline marketing campaigns to drive retention and referral model (email, SMS, WA, App nudges, etc)
Solve for structural problems at a central level to speed up the growth of the category. Identify the key issues for growth and solve them.
Collaborate with cross-functional internal partners in marketing, operations, technology and product to execute multiple category and central level projects
Enable retention focused initiatives for the category by institutionalizing implementation norms and setting centralized processes for the category
Predict resources needed to reach objectives and manage resources in an effective and efficient manner
Prepare budget based on scope of work and resource requirements
Track project costs in order to meet budget
Meticulous in project management and tracking the progress of all the accounts. Develop and manage a detailed project schedule and work plan
Provide project updates on a consistent basis to various stakeholders about strategy, adjustments, and progress
Utilize industry best practices, techniques, and standards throughout entire project execution
Monitor progress and make adjustments as needed
Measure project performance to identify areas for improvement
Acumen for business and key parameters driving the same.
The Successful Applicant
The successful candidate…
A bachelor’s degree or master’s degree in a related field
Ability to lead teams of various sizes and see initiatives through to completion
8 – 10 years of business management and experience related to the category
Have managed 360-degree marketing to drive adoption/penetration
Proven ability to solve problems creatively
Strong interpersonal skills and extremely resourceful
Proven ability to complete projects according to outlined scope, budget, and timeline
Budget management experience
What’s on Offer
Be part of a founding team with a highly successful track record for building global fin-tech start-ups
Backed by leading global tech investors & specialists
Flexible working hours
Competitive salary with other employment perks
Quote job ref
JN-112022-5842224
Job summary
Function
Marketing
Sub Sector
Category / Brand / Product Management
Industry
Financial Services
Location
Bangalore Urban
Job Type
Permanent
Job Reference
JN-112022-5842224
