❖ Lead Generation.
❖ Brand Visibility
❖ To create more visibility for schools
❖ Creative support to schools
❖ New Options to generate new sparks & school lead
❖ New Option to create visibility of the school
❖ Other Marketing Initiatives
❖ Engagement of Schools
❖ Reporting, MIS & Analysis
❖ 4-6 years’ experience in developing marketing strategies and implementation
❖ First principles problem solving, analytical skills and curiosity to solve business problems
❖ Has a creative bent of mind with an interest in generating customer insights
❖ Contributions to the Education industry desirable
❖ Design, develop and execute admission drives, joint marketing programs with schools in
support of parents acquisition targets and revenue goals.
❖ Leading activation programs with schools to improve brand visibility.
❖ Conceptualizing and executing campaign/promotions and rolling out impactful programs in
collaboration with school.
❖ Hand Holding schools for Social Media.
❖ Oversee current offerings and come up with new initiatives for brand promotion & lead Generation
❖ To keep the existing schools effectively engaged for current session and upcoming session (in case
of S2O) using BTL activation tools under defined guidelines.
❖ To create an excellent environment for upsell, cross sell of LEAD products at existing schools using
Trade Marketing tools.
❖ Manage the Trade Marketing programs for the region as per the calendar.
❖ Maintain, study, analyze and act as per the input-output scenario.
MBA with 4- 6 years of relevant experience
❖ Team Player
❖ Vendor Management