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Company Description
About Freshworks
Freshworks makes it fast and easy for businesses to delight their customers and employees. We do this by taking a fresh approach to building and delivering software that is affordable, quick to implement, and designed for the end user. More than 50,000 companies – from startups to public companies – around the world use Freshworks software-as-a-service to enable a better customer experience ]CRM) and employee experience (ITSM, HRSM).
Headquartered in San Mateo, California, Freshworks has a dedicated team operating from 13 global locations to serve 50,000+ customers including Bridgestone, Chargebee, DeliveryHero, ITV, Klarna, Multichoice, OfficeMax, TaylorMade and Vice Media.
Freshworks transforms the way world-class organizations collaborate with customers and co-workers. The suite includes Freshdesk (omni-channel customer support), Freshsales (sales automation), Freshmarketer (marketing automation), Freshservice (IT service desk), Freshteam (HR management system).
Freshworks has received numerous accolades including 2019 Startup of the Year form Economic Times, #16 ranking on the Forbes’ Cloud 100 list and #22 on the Battery Ventures/Glassdoor Best Places to Work in 2020. Our suite of products has also been recognized by analysts including the Gartner Magic Quadrants for CRM Customer Engagement, IT Service Management and Sales Force Automation.
While Freshworks has had incredible organic growth over the last few years, the company also has made targeted acquisitions that add critical capabilities to the portfolio including Natural Language Processing, Chatbots, Machine Learning, Social and Messaging Transformation. Freshworks has raised over $400 million in capital and is funded by Accel, CapitalG, Sequoia Capital and Tiger Global Management. More information is available at www.Freshworks.com.
At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose and passion, irrespective of their background, gender, race, sexual orientation, religion or ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, our communities and our business.
Job Description
Program Manager – Marketing Ops
About the Role
Freshworks is looking for a smart, driven Program Manager to work in the Marketing operations team to define and refine the company’s marketing process. You work to improve workflows, remove roadblocks, and promote efficiencies in the marketing processes. You are required to perform data analysis and are capable of using CRM tools. You will define new initiatives, execute these projects, and track performance metrics. These projects will span across product, sales & marketing teams. If you are self-motivated and are looking for a high-growth, high-learning profile exposing you to all functional teams then this is the perfect profile for you!
Responsibilities
Liaise between the marketing, operations, and sales functions
Analyze funnel performance and campaign performance to help the organization make improved decisions
Create, analyze, and optimize marketing processes
Monitor feedback from the marketing team to improve the process and promote efficiency
Create marketing strategies based on funnel and data analysis
Help field teams enable and adopt different technologies that are a part of our technology ecosyste
Qualifications
Requirements
7+ years experience in an IT product/e-commerce/SaaS company, preferably in a non-tech role
Research-oriented and data-driven.
Managed multiple stakeholders – Marketing, Campaigns, Sales, Support, Product, Legal,
Worked in data analytics and operations activities
SQL Proficiency is good to have
Good written and verbal communication skills
Additional Information
All your information will be kept confidential according to EEO guidelines.
At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business.
