Our Brand Marketing and Communications Agency (BMCA) team is looking for exceptional writers. BMCA is a fast-growing team, with a lot of talented writers, editors, designers, marketeers, campaign managers and analysts. People in the team provide support for key global EY publications and campaigns.
The selected candidate will collaborate closely with the Global Alliances and Ecosystem community within EY to develop go-to-market collaterals. The candidate will be in charge of content and communications support – starting with gathering the source content, drafting the collateral, copyediting to align with the organization’s writing and style guidelines, procuring approvals from all relevant stakeholders, coordinating with various teams to ensure feedback from approvers are incorporated, and ensuring the smooth and timely publication of content.
We’re looking for writers who:
Love writing and have a way with words
Are good at writing about topics EY writes about
Are already aware of what EY is and what we do
Can create content that aligns with an organization’s purpose and editorial strategy
Have created content for ads, brochures, magazines, flyers, websites, videos, blogs and social media
Have written for people of different age groups, in different occupations and at different levels in the organizational hierarchy
Have worked with global clients
Are comfortable writing about complex business ideas and concepts
Have proficiency in writing about technology solutions
Have written for C-suites and boards
Understand complex business concepts with ease
Are outstanding at grammar, usage and convention
Your responsibilities will include:
Creating B2B content, including for websites, newsletters, mailers, EY news articles, videos, posters, flyers, brochures and social media
Proofread and copyedit EY internal and external documents
Repurpose content to meet the needs of the readership
Suggest improvements to the tone and structure of the content
Review work of other writers and editors, and provide objective unbiased feedback
Ensure customers receive the highest quality deliverables
Technical Skills/Tools Requirement
MS Office – PowerPoint/Word, PDF
Big Four experience, people management
Roles and Responsibilities
Create content on a broad range of business topics to ensure compliance with the organization’s writing and style guidelines, and with the rules and conventions of the English language
Liaise with stakeholders and design teams to ensure seamless execution and delivery of projects
Edit content to ensure quality, consistency and alignment with EY’s purpose and editorial strategy
Work with minimal supervision and guidance
Ensure compliance with EY legal guidelines
Collaborate with design teams to ensure that content and design complement each other
Interact and collaborate with internal and external teams on projects involving multiple teams
Excellent team work, communication and interpersonal skills Copywriting for high-visibility EY programs and campaigns
Learn and use the organization’s internal tools for content review and approval
Proactively communicate challenges with the multiple stakeholders and pre-empt roadblocks
Big Four and people management experience
Proactively find ways to improve efficiency of the various processes
Skill Set Requirement
Understanding of digital concepts, social media and web
Communication Skills (Comprehend, Verbal & Written)
Listening Skills Essential
Personal Learning & Development Desirable
Competency Proficiency Scale
The Proficiency Scale is an instrument used to measure one’s ability to demonstrate a competency on the job. The scale captures a wide range of ability levels and organises them into five steps; from ‘Fundamental Awareness’ to ‘Expert’.
In combination with the Proficiency Map for a specific occupation, an individual can compare their current level of proficiency to top performers in the same occupation. This scale serves as the guide to understanding the expected proficiency level of top performers at each grade level.
Fundamental Awareness(basic knowledge)
You have a common knowledge or an understanding of basic techniques and concepts.
Focus is on learning.
You have the level of experience gained in a classroom and/or experimental scenarios or as a trainee on-the-job. You are expected to need help when performing this skill.
Focus is on developing through on-the-job experience;
You understand and can discuss terminology, concepts, principles, and issues related to this competency;
You utilise the full range of reference and resource materials in this competency.
Intermediate (practical application)
You are able to successfully complete tasks in this competency as requested. Help from an expert may be required from time to time, but you can usually perform the skill independently.
Focus is on applying and enhancing knowledge or skill;
You have applied this competency to situations occasionally while needing minimal guidance to perform successfully;
You understand and can discuss the application and implications of changes to processes, policies, and procedures in this area.
Advanced (applied theory)
You can perform the actions associated with this skill without assistance. You are certainly recognised within your immediate organisation as ‘a person to ask’ when difficult questions arise regarding this skill.
Focus is on broad organisational/professional issues;
You have consistently provided practical/relevant ideas and perspectives on process or practice improvements which may easily be implemented;
You are capable of coaching others in the application of this competency by translating complex nuances relating to this competency into easy to understand terms;
You participate in senior level discussions regarding this competency;
You assist in the development of reference and resource materials in this competency.
Expert (recognised authority)
You are known as an expert in this area. You can provide guidance, troubleshoot and answer questions related to this area of expertise and the field where the skill is used.
Focus is strategic;
You have demonstrated consistent excellence in applying this competency across multiple projects and/or organisations;
You are considered the ‘go to’ person in this area within NIH and/or outside organisations;
You create new applications for and/or lead the development of reference and resource materials for this competency;
You are able to diagram or explain the relevant process elements and issues in relation to organisational issues and trends in sufficient detail during discussions and presentations, to foster a greater understanding among internal and external colleagues and constituents.
Deliverable – Skill set evaluation comparison
This initiative of skill set evaluation will be rolled out only for the Operations team at this point. Screening by the recruitment team using this evaluation matrix and interview questionnaire will be done during the next phase which would be post the successful implementation of the initiative across all the operations team within BCS.
Communication Skills (Comprehend, Verbal & Written)
Personal Learning & Development
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EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.
Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.
Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.
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