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Job Summary:
(Briefly describe the main objectives and purpose of the job. Why does the job exist? What is it expected to accomplish?)
This is a fantastic opportunity to join the Brand, Marketing and Communications (BMC) team at EY UK, helping the business to win in the marketplace through creating deep client relationships, exploring major opportunities for revenue growth and strengthening our brand in the marketplace.
This is a new role within the Marketing and Activation team supporting the Brand, Marketing and Communications (BMC) team at EY UK. The role has been created to drive subject matter expertise across UK brand, marketing and communications programmes more effectively and efficiently, assisting in managing key BMC audience programmes. This role reports into the respective Team Leader and works closely with business leads.
Essential Functions of the Job:
(Identify and describe essential functions, or primary duties and responsibilities. Assume that the reader does not know the role or function of the job.)
The Marketing Senior Executive will;
Manage key BMC campaigns, working closely with the BMC Business Leads to co develop the brief and value propositions
Create integrated BMC campaigns that support revenue objectives and enhance the reputation of the firm.
Manage the production and execution of agreed deliverables within timelines and budget; measuring the campaign activities and supporting business with updated project plans and activity reporting.
Work closely with respective team(s), external agencies and in house studios to develop and deliver differentiated, brand focused and customer centric solutions.
Manage project meetings, including task trackers and actions/minutes.
Knowledge and Skills Requirements:
(Describe the knowledge or skills needed to perform this job; these may be technical, managerial or behavioral in nature.)
Proven experience; or a degree (or equivalent) with business experience
Time and project management skills – highly organised with a sound attention to detail and an ability to deliver to deadlines
A strong track record of campaign management, producing quality, consistent messages, through all channels
A solid understanding of campaign principles, coupled with a strong commercial drive and the ability to deliver high-value activities that deliver return on investment, ensuring alignment with brand and risk management
Sound understanding of performance measurement
An enthusiastic, can do approach and be a strong team player
The ability to juggle conflicting demands on time and prioritise effectively
Experience of working in large/matrix organisations, balancing multiple stakeholder requirements
A desire to embrace and drive change whilst identifying and supporting process improvements and demonstrating best practice
A professional services background, however strong candidates from other sectors will also be considered
Supervision Responsibilities:
(Describe the level of supervision received (i.e., the frequency of supervisory contact, degree to which the individual acts independently and on what kinds of issues). Describe the level of supervision of others, if any (i.e., assigning work, reviewing performance, direct or indirect responsibility).
No direct line responsibility. Indirect responsibility for pulling teams together to deliver campaigns.
Job Requirements:
Education:
(What is the minimum level of education needed/suggested to perform this job?)
A degree in Marketing/or a business related degree; or equivalent work experience
Experience:
(What is minimum number of years needed/suggested to perform this job?)
Strong experience in marketing programme management in a corporate environment
Certification Requirements:
(Describe and explain any certifications and/or licenses needed or helpful to perform this job).
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