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Position Summary
Analyst – Digital Marketing – Technology CoE
Do you thrive on developing creative and innovative insights to solve complex challenges? Want to work on next-generation, cutting-edge products and services that deliver outstanding value and that are global in vision and scope? If yes, we need your expertise!
About Technology CoE
Technology CoE offers innovative solutions that enable CMG to execute with agility, drive closed-looped marketing, and achieve operational excellence; optimizes data, tools, people, and process.
- Partners with various CMG channels to deliver data-driven insights in the form of dashboards/reports, which help make informed decisions
- Provides end-to-end support around database management, reporting, and maintenance activities
- Proactively identifies opportunities for automation and reporting
Work you will do
Your responsibilities and role demand:
- Executing implementation and integration of Eloqua, Salesforce and with other MarTech systems to effectively track engagement with marketing automation campaigns
- Implementation and integration with Salesforce would be preferable. Additional skills include A/B testing, HTML, and webinars
- Execute demand generation programs and improve lead scoring models and recommendation models for demand funnel framework
- Work with the marketing lead to determine the best layout and use of blocks and media to create an effective campaign page. Build emails that complement their campaign content
- Implement changes to existing software architecture including API based integrations
Recommend the best solutions and decide the best instances to leverage vendor system capabilities vs building custom solutions
Skills & Experience required:
- 3+ years’ experience in the technology aspects of Digital Marketing, Marketing Automation, B2B demand generation, and Sales Enablement
- Hands on experience with Eloqua (or similar tool) and experience with architecting and designing solutions and develop implementation strategies
- Strong understanding of one (or many) SaaS platforms such as Marketing Automation (Marketo, Eloqua, Salesforce Marketing Cloud), Sales Enablement (Salesforce, Seismic, HubSpot), and Digital (Adobe Experience platform)
- Knowhow in demand generation, customer journey/lifecycle, lead scoring/routing & nurture journeys, data integrations, 3rd party native integrations and custom API integrations
- Understanding of marketing, sales, customer/client experience domains and best practices would be helpful.
Mandatory:
- 3+ years of experience in years of experience in the technology industry, spread across technical and functional roles
Minimum of 2 years relevant experience in Eloqua or similar marketing automation tools
Educational Requirements:
- Bachelor’s degree, preferably in Computer Science, Information Technology, Computer Engineering, or related IT discipline; or equivalent experience.
In addition, successful candidates will also have the following preferred skills:
- Ability to work independently, manage small engagements or parts of large engagements
- Strong problem solving and troubleshooting skills with the ability to exercise mature judgment
How you’ll grow
At Deloitte, we have invested a great deal to create a rich environment in which our professionals can grow. We want all our people to develop in their own way, playing to their own strengths as they hone their leadership skills. And, as a part of our efforts, we provide our professionals with a variety of learning and networking opportunities—including exposure to leaders, sponsors, coaches, and challenging assignments—to help accelerate their careers along the way. No two people learn in exactly the same way. So, we provide a range of resources including live classrooms, team-based learning, and eLearning. DU: The Leadership Center in India, our state-of-the-art, world-class learning Center in the Hyderabad offices is an extension of the Deloitte University (DU) in Westlake, Texas, and represents a tangible symbol of our commitment to our people’s growth and development. Explore DU: The Leadership Center in India
Benefits
At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you.
Deloitte’s culture
Our positive and supportive culture encourages our people to do their best work every day. We celebrate individuals by recognizing their uniqueness and offering them the flexibility to make daily choices that can help them to be healthy, centered, confident, and aware. We offer well-being programs and are continuously looking for new ways to maintain a culture that is inclusive, invites authenticity, leverages our diversity, and where our people excel and lead healthy, happy lives. Learn more about Life at Deloitte.
Corporate citizenship
Deloitte is led by a purpose: to make an impact that matters. This purpose defines who we are and extends to relationships with our clients, our people and our communities. We believe that business has the power to inspire and transform. We focus on education, giving, skill-based volunteerism, and leadership to help drive positive social impact in our communities. Learn more about Deloitte’s impact on the world.
Work Location: Hyderabad
Work Timings: 2 pm to 11 pm
About Deloitte
Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee (“DTTL”), its network of member firms, and their related entities. DTTL and each of its member firms are legally separate and independent entities. DTTL (also referred to as “Deloitte Global”) does not provide services to clients. In the United States, Deloitte refers to one or more of the US member firms of DTTL, their related entities that operate using the “Deloitte” name in the United States and their respective affiliates. Certain services may not be available to attest clients under the rules and regulations of public accounting. Please see www.deloitte.com/about to learn more about our global network of member firms.
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Recruiting tips
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Benefits
We believe that to be an undisputed leader in professional services, we should equip you with the resources that can make a positive impact on your well-being journey. Our vision is to create a leadership culture focused on the development and well-being of our people. Here are some of our benefits and programs to support you and your family’s well-being needs. Learn more about what working at Deloitte can mean for you.
Our people and culture
Our people and our culture make Deloitte a place where leaders thrive. Get an inside look at the rich diversity of background, education, and experiences of our people. What impact will you make? Be inspired by the stories of our people.
Professional development
You want to make an impact. And we want you to make it. We can help you do that by providing you the culture, training, resources, and opportunities to help you grow and succeed as a professional. Learn more about our commitment to developing our people.
Requisition code: 99805
