Job Description Summary
As a Salesforce Marketing Cloud Developer, you will be playing a key role to deliver medium to complex projects from design, development, configuration to deployment. The projects that you will be involved would allow you the opportunity to work with some of the most in-demand and newest features of SFMC using various studios and builders. Also work closely with Sales Cloud team to deliver product features that enable efficient onboarding of merchant partners, as well as managing the work distribution of Sales team.
Requires a college or university degree, technical certification, or equivalent experience.
Experienced and hands-on in Salesforce Marketing Cloud configuration as well as studios, Builders and Landing pages.
Previous experience of designing Salesforce Marketing Cloud solutions to meet business requirements including segmentation, campaign design and marketing journeys.
Comfortable creating and managing data sets and data extensions within SFMC to power email campaigns, journeys and personalized content.
Great communicator, capable of articulating and collaborating confidently with various departments
Experience designing and implementing marketing technologies
Experience configuring marketing cloud products, eg Email Studio, Interaction Studio, Mobile Studio, Social Studio, Advertising Studio, Web Studio, Analytics Builder, Journey Builder, Automation Studio, Content Builder, Audience Builder
HTML & Database knowledge will help to assist issues with email template fixes and segmentation builds.
Proficient in SQL, SSJS & AmpScript.
Experience in execution of Email and SMS Marketing campaigns
Experience with Salesforce Sales Cloud would be advantageous
Declarative customization including the creation of Flow, Process Builder, Approval Processes, Validation Rules, Workflow rules, Reports and Dashboards
Comprehension of SFDC Data Model and Management using tools like Data Loader and SOQL
Understanding of Salesforce Profiles, Permission Sets, and Sharing Rules
Understanding of Salesforce architecture and development best practices
Knowledge of web services development using rest API, SOAP services, etc. to build custom Inbound/Outbound integrations on Salesforce platform
Experience in Agile/XP/Scrum SDLC will be a bonus point.
You will be working alongside a highly skilled and experienced team including Architects, Consultants and Developers on projects.
You will be given a huge amount of autonomy in the role to deliver with good quality and velocity, while still having the support of the wider delivery/business team when needed.
Develop and maintain certifications and trainings with salesforce as new technologies and upgrades are released.
Identify new trends and capabilities, articulate business value and assess the technical feasibility of new applications
Test features for release, manage impact analysis, execute training and drive adoption of new features
Caterpillar is an Equal Opportunity Employer (EEO).
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