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Job Profile Summary
The Brand Activation Specialist will work closely with the Brand and Product Manager to develop the activation plan for the portfolio. The role will lead execution of marketing programs to support the delivery of volume, turnover, gross margin and market share targets.
The Brand Activation Specialist will work closely with the Brand and Product Manager to develop the activation plan for the portfolio. The role will lead execution of marketing programs to support the delivery of volume, turnover, gross margin and market share targets.
Job Advert
Job Holder Requirements (Minimum education, experience & capabilities)
Education
University degree in Marketing or related discipline
Experience
2 to 5 years of sales and marketing experience
Experience of working in complex and challenging global organizations
Basic marketing and project management skills
Ability to successfully build enduring and productive relationships with colleagues from a broad range of business disciplines
Strong communication and presentation skills
Skills & Competencies
Market Understanding – mastery
Generating and Applying Customer and Consumer Insights – skilful
Translating marketing strategy into marketing plans – mastery
Performance Monitoring – Skilful
Brand Management – Mastery
Managing the OD&I pipeline & Stage Gate process – mastery
Entity
Customers & Products
Job Family Group
Marketing Group
Relocation available
Yes – Domestic (In country) only
Travel required
Negotiable
Time Type
Full time
Country
India
About BP
CUSTOMER AND PRODUCTS
We’re gearing up for the future. At bp our goal for C&P is to deliver the future of mobility, energy and services for our customers by innovating with new business models and service platforms.
C&P will become a hub, housing our midstream, lubricants, aviation, sale of chemicals, mobility and convenience, marketing and our next-generation businesses, making it a highly integrated and interconnected organisation. And with safety being our core value, our commitment to safe and reliable operations will never change.
Want to join the team? This means:
- being customer-centric, agile and responsive to changing customer needs and dynamic markets
- focusing on growth and development of customer offers
- optimising the chemicals and fuels value chains to maximise integrated value
- contributing to the reduction of carbon intensity of the products we create, and sell, by 50% by 2050 or sooner
- creating strategic partnerships that drive long-term value for C&P
- being digitally enabled and empowered by customer insights and data to deliver solutions.
Experience Level
Intermediate
Legal disclaimer
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, sex, gender, gender expression, sexual orientation, age, marital status, neurodiversity/neurocognitive functioning, veteran status or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodations.
