Bikanervala Foods Hiring for Requirement For Manager Digital Marketing & PR at New Delhi, Delhi Full Time

Roles and Responsibilities

Planning and Managing SEO, SEM activities to drive quality traffic for owned digital channel (website, blogs, social media)

Managing paid digital marketing channels (Google Ads, Facebook Ads, Twitter)

Manage digital marketing budgets and optimize media efficiency

Developing Short term & Long-term marketing plans & conceptualizing road map for growth of digital footprint in defined markets

Monitor the metric affecting brand sentiments. Devise & execute the social media ORM strategy

Creating cost effective Brand Visibility & Product Visibility campaigns along with Brand Managers for developing brand recall

Content creation for social media, website and 3rd party platforms (e-commerce) in coordination with digital agency

Conceptualize PR events

Plan and execute interactions for CXOs to build credibility in the industry

Build the brand visibility in media with regular content (Press releases, articles, etc) with the PR agency

Desired Candidate Profile

Should be a Graduate with an MBA/ PG Diploma in Sales & Marketing/Business Management from a reputed institute

6-9 years prior experience.

Preferably should have handled this level of responsibility in previous assignments

Functional Skills Required

Understanding of FMCG categories

Perks and Benefits

Role:Head – Digital Marketing

Salary: 8,00,000 – 12,00,000 P.A.

Industry:FMCG

Functional Area:Marketing & Communication

Role Category:Digital Marketing

Employment Type:Full Time, Permanent

Key Skills

Digital Marketing

SMMSalesSMOSEOLIBusiness Management

Skills highlighted with ‘‘ are preferred keyskills

Education

PG:MBA/PGDM in Marketing

Company Profile

Bikanervala Foods (P) Ltd.

We have transformed from traditional to modern technology for manufacturing and packaging products while maintaining the integral international standards of hygiene and quality. Walking towards our milestones, we have added many accolades and certificates to our ambit. Not just sweets, we have successfully developed the array of varied product catalogues under brand “Bikano” with sweets, namkeens, savouries, beverages and many more.

Today, our products are patronised by Multinational Companies, Modern Hyper Markets, CSD Network, Indian Railways and Airlines in addition to numerous retail stores. Our packed products with standard specifications & long shelf life are available in the major World markets & continents like Asia, Australasia, United States, Europe, Africa& Middle-east.