14 September 2023
Location: Mumbai – Office 1 (The Ruby)
Job title: Assistant Manager
Reference: Marketing & Communications
Contact: Meenakshi Ganju
About the Marketing and Communications Team
Aligned to guidelines shared by BDO Global, our team of Marketing and Communication executives work together to enhance the brand value of BDO in India. We work together with service line teams, to take to market new offerings through innovative and engaging campaigns. Leveraging new techniques of marketing and communications, our team works across diverse avenues including design, digital, events, PR, content, and communications.
Assistant Manager/ Manager
Marketing & Communications
Assistant Manager (2-3 yrs +) / Manager (4+ years)
Master’s degree Preferred, bachelor’s degree in marketing, Event, Management, Business/Administration, Communications, Hospitality.
> Proven experience in event planning and management, preferably in a consulting or professional services environment.
> Strong organizational and project management skills.
> Excellent communication and negotiation abilities.
> Proficiency in event management software and tools.
> Ability to work independently and as part of a team.
Attention to detail and a commitment to delivering high-quality events
Roles & Responsibilities
Planning, organizing, and executing various events and conferences to support our consulting and business development efforts. You will be responsible for managing all aspects of event logistics, from initial planning and budgeting to on-site execution and post-event evaluation. Detailed roles and responsibilities are as follows –
1.Event Planning and Strategy
Collaborate with internal stakeholders to define event objectives and strategies that align with the firm’s goals.
Develop and maintain an annual events calendar.
Research and identify relevant industry conferences and events to attend or sponsor.
Coordinating with CRM team for finalizing the target database
Working with the events lead to prepare event proposals drafts.
Create and manage event budgets, ensuring cost-effective planning and allocation of resources.
Monitor expenses and reconcile invoices with vendors.
3.Venue Selection and Contract Negotiation
Identify suitable event venues and negotiate contracts with vendors.
Oversee the logistical aspects of venue setup, audio-visual requirements, and catering.
4.Marketing and Promotion
Work with the marketing team to develop promotional materials and strategies for events.
5.Registration and Attendee Management
Establish and manage event registration processes.
Coordinate attendee lists, badges, and materials.
Brainstorming with the marketing team on the Return Gifts, merchandise and sourcing the same
6.Speaker and Content Management
Identify and secure keynote speakers and panelists for events.
Collaborate with consultants to develop event content and presentations.
Speakers’ coordination and sending marketing kits to associations for confirmed events.
7.Logistics and Operations
Oversee all on-site event logistics, including setup, registration, and day-of coordination.
Ensure a seamless and positive attendee experience throughout the event.
Collect feedback from attendees and stakeholders.
Evaluate the success of events based on established KPIs.
Prepare post-event reports and recommendations for future improvements
Analyze the event’s success and prepare reports.
Analyze event performance metrics and identify areas of improvement to the event outcomes and give suggestions on ways to improve.
Coordinating with the Business Development and Sales team in follow-up communications to attendees, as well as effectively measuring the ROI of events (e.g., lead generation, funnel growth)