Campaign Activation Manager
YOUR TASKS AND RESPONSIBILITIES:
Responsible for implementation of Commercial Area / Commercial Unit strategy.
Campaign Planning & execution in the commercial area / territories
Aligning liquidation driven campaign with Campaign Excellence lead / Crop Specialist and derive through territory In change
High level of collaboration with CU marketing and Marketing development team
Fast track transformation of activation campaign into Digital marketing tools and better usages of social media power
Liquidation tracking/ monitoring
Prepare and monitoring the promotional budget
Promo Inputs planning & allocations
Identification of New crop segment for strategic products and new products launch
Implementation of Strategic Crop Projects in the commercial area
FO management including training and efficiency improvement
Tracking Budget and Expenses
Market information and customer profile of region
Usage of Business Excellence tool and its adoption in the commercial area
Business Intelligence Tools (CPS/ CSS) Knowledge
Leveraging digital platform
Collaboration with Grower Engagement, Market Development, Field Solutions, Customer Key Accounts and other internal stakeholders / partners
Collaboration with external stakeholders including agricultural universities, Department of Agriculture, Research institutes etc.
Driving synergy for the new commercial area teams
WHO YOU ARE:
B. Sc / M.Sc. (Agriculture) with working experience 5-7 years as Territory Business Manager, Manager Food Chain, Field Development, with good performance track record and should have worked in their current role for at least past two years in Bayer
Excellent in communication and Interpersonal skills
Strong influence with clear understanding and can challenge the status quo
Networking and communication and Leadership, Interpersonal, Influencing
Mobile anywhere across India
YOUR APPLICATION
Bayer is an equal opportunity employer that strongly values fairness and respect at work. We welcome applications from all individuals, regardless of race, religion, gender, age, physical characteristics, disability, sexual orientation etc. We are committed to treating all applicants fairly and avoiding discrimination.
Location: India : Punjab : Bathinda
Division: Crop Science
Reference Code: 642942
Contact Us
+ 022-25311234