OptiSol Hiring for Product Marketing Specialist at Chennai, Tamil Nadu Full Time

“We are a tribe of happy people obsessed with customer success “

Sample our work culture at Life at OptiSol Portal https://culture.optisolbusiness.com

Skills Required:
A graduate or postgraduate in Marketing

3 years of experience in digital marketing. Experience working in a SaaS platform is a big plus

Experience in creating social marketing planner and creating content for marketing campaigns

Must be a go getter, self-driven with start-up mindset

Roles and Responsibilities:
Conceiving and constructing digital product campaigns for social media platforms that creates a strong engagement pipeline with target marketplace

Generate active inbound leads by exploring or creating digital channels, cold calling or running other active sales campaigns

Ability to define, collect and measure engagement metrics for the designed campaigns

Plan and execute ongoing email blasts based on the market demand forecast and seasonal needs

Work closely with content team in creating marketing artefacts that includes but not limited to posters, campaigns, product brochures, etc

Work closely with the product engineering team in providing feedbacks regarding the features that work and that does not work in the marketplace